As a business professional, there is one thing you need above all else:
There should be no murkiness, in your mind or in the perception of your clients, as to who you are and what you offer. This is true whether you are a small business owner or a solo entrepreneur.
Lack of professional clarity leads to lack of business – or, sometimes worse, taking on the wrong kind of business.
Your strategy, your business offerings, and your message all need to flow out a clear understanding of your professional DNA. A one-day expertly-guided Clarity Therapy session can help you gain that clarity. See how this process has helped so many others like yourself.
Get some Clarity on other blogs:
There is No Audience for 50 Shades of Grey Marketing (Carol Roth’s Business Unplugged blog)
How to Fight Fog and Overcome Clarity Deficit Disorder (MarketingProfs Daily Fix blog)
Are You Referable? (MarketingProfs Daily Fix blog)
Standing Out in the Field (John Jantsch’s Duct Tape Marketing blog)